What must an agent provide to a prospect during their first meeting?

Providing information about brokerage services during the first meeting is essential because it ensures that the prospect clearly understands the role of the agent and the services offered by the brokerage. This initial interaction is a foundational step in establishing trust and transparency in the agent-client relationship.

By outlining brokerage services, the agent informs the prospect of what they can expect concerning representation, the agent's responsibilities, and the overall process involved in a transaction. This information helps the prospect make informed decisions about engaging with the agent and moving forward with their real estate needs.

In contrast, while property listings may be useful later in the relationship, they are not a primary focus of the initial meeting. Legal advice is typically beyond the scope of what a real estate agent can provide unless they are also a licensed attorney. Market analysis, while relevant, often comes later as the agent assesses the prospect's specific needs and preferences. Thus, focusing on brokerage services at the outset is not only appropriate but is also a requirement in many jurisdictions to ensure clear communication regarding the nature of the agency relationship.